Marketing & Advertising Services
These Terms of Service (the "Terms" or "Agreement") govern all marketing and advertising services provided by The Businessman Brand LLC, operating as Visionary Marketing and Visionary Outreach (the "Company," "we," or "us"), to any client ("Client," "you," or "your") who purchases or subscribes to a service through a Square payment link, invoice, or recurring subscription plan. The specific service you purchase at checkout determines which Service Scope section below applies to your engagement. Please read these Terms carefully before completing your purchase.
General Terms
1. Acceptance of Terms
By completing payment through a Square payment link, invoice, or by subscribing to a recurring plan offered by The Businessman Brand LLC, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service. Completion of payment constitutes a legally binding acceptance of this Agreement in lieu of a physical or electronic signature. The date on which payment is completed shall serve as the effective date of this Agreement.
2. Fees and Payment
Fees are as listed on the applicable Square payment link, invoice, or subscription plan at the time of purchase. The fee displayed at checkout is the fee the Client agrees to pay. All fees are due in full at the time of purchase. For recurring subscriptions, fees are billed automatically on the recurring date established at checkout until the subscription is canceled in accordance with the applicable Term & Cancellation provision below.
3. Invoices & Commencement of Work
The Client agrees to pay all amounts due in full before any work will begin. Services will not commence until payment has been received. Partial payment does not constitute acceptance of project start or continuation.
4. Payment Methods
Payment must be made via Square using a valid credit card, debit card, or ACH bank transfer. The Client is responsible for maintaining active and valid payment methods within any advertising platforms (e.g., Google, Meta) to ensure campaign continuity. The Client is responsible for funding all paid advertising budgets directly within the respective platforms; the Company does not collect or manage ad spend funds unless otherwise agreed in writing.
5. Refunds
All payments made to The Businessman Brand LLC are non-refundable. This includes one-time fees, onboarding fees, recurring subscription fees, renewal fees, and any additional charges related to digital ad management or strategy services. No partial refunds will be issued for unused portions of a paid period. By accepting these Terms, you agree to this Refund Policy.
6. Performance Disclaimer
The Businessman Brand LLC will perform all services with professional skill and care; however, the Company does not guarantee specific results, including but not limited to grant approval or reinstatement, ad impressions, click volume, website traffic, leads, conversions, donations, enrollments, or any other performance outcomes. Digital advertising results depend on factors outside the Company's control, including platform policies, algorithm changes, market conditions, and the Client's website and organization. No refunds, credits, or fee reductions will be issued based on performance outcomes.
7. Authority to Enter Agreement
By accepting these Terms, you represent that you have full authority to enter into this Agreement on behalf of yourself or the organization you represent, and to fulfill the obligations described herein.
8. Licensing & Compliance
The Company confirms it holds all required business registrations and credentials necessary to provide marketing and advertising services. Services will be conducted in accordance with all applicable federal, state, and local laws, as well as the policies of the advertising platforms used (Google Ads, Google Ad Grants, Meta Ads, etc.).
9. Ownership
All ad accounts, content, and digital assets created during the duration of this Agreement are the property of the Client and/or the eligible organization. The Company will relinquish access and ownership upon project completion unless otherwise agreed in writing. The Client is responsible for maintaining admin control of their accounts.
10. Client Responsibilities
The Company requires timely access to the relevant accounts and assets for the service purchased — which may include Google Ads or Google Ad Grants accounts, Facebook Business Manager, Instagram, Google Business Profile, website platforms, photos, videos, and other content. Delays in providing access may affect delivery timelines, and the Company is not responsible for delays caused by the Client's failure to provide timely access. Where applicable, the Client is responsible for maintaining eligibility for the Google Ad Grant program.
11. Modifications
Any changes or amendments to an active engagement must be made in writing and agreed upon by both parties. Verbal agreements or informal messages (email, SMS, etc.) are not binding unless officially documented. The Company reserves the right to update these Terms of Service; the version in effect at the time of purchase governs that transaction.
12. Force Majeure
The Company shall not be held liable for any delays or failures in performance due to circumstances beyond its control, including natural disasters, platform outages, cyber-attacks, or government restrictions.
13. Governing Law
This Agreement shall be governed by and construed in accordance with the laws of the State of South Carolina, without regard to its conflict of law principles.
14. Dispute Resolution
All disputes will first attempt to be resolved through mediation. If unresolved, binding arbitration shall be held in the State of South Carolina. Each party shall bear its own legal costs.
15. Confidentiality
Both parties agree to keep all proprietary information, account access, and business strategies confidential unless legally required to disclose.
Service Scopes
The service you purchase at checkout determines which scope below applies. Each scope includes only the services explicitly listed. Any additional services must be mutually agreed upon in writing and may require a separate agreement or additional payment.
Google Ad Grant Management One-Time, Renewable
- Account Setup & Optimization — Full compliance and utilization of the eligible organization's $10,000/month in-kind advertising grant.
- Campaign Creation — Highly targeted campaigns with relevant ad groups and compelling ad copy.
- Keyword Research — Qualified and targeted keywords to reach the organization's audience.
- Bidding & Budget Strategy — Strategies to maximize the monthly grant spend.
- Ad Extensions — Additional ad extensions to improve click-through rates and performance.
- Ongoing Optimization — Continuous monitoring, testing, and refinement throughout the service period.
- Performance Reporting — Reporting on impressions, clicks, conversions, and spend.
Term & Cancellation: Provided as a one-time engagement with the option to renew month-to-month. Recurring renewals may be canceled by either party with 7 days' written notice prior to the next billing date. One-time engagements cannot be terminated once services have commenced.
Google Ads Management (Paid) Monthly
- Campaign Creation — Google Ads campaigns built and structured for the Client's products, services, and target audience.
- Keyword Research & Targeting — High-intent keyword strategies to reach customers actively searching.
- Ad Copywriting — Compelling ad copy designed to drive clicks and conversions.
- Bid & Budget Management — Bidding strategies and budget allocation for efficient ad spend.
- Ongoing Optimization — Continuous monitoring, testing, and refinement to improve performance and ROI.
- Performance Reporting — Regular reporting on impressions, clicks, cost-per-click, and campaign performance.
Term & Cancellation: Month-to-month, renewing automatically until canceled. Either party may cancel with 7 days' written notice prior to the next billing date.
Meta (Facebook & Instagram) Ads Management Monthly
- Campaign Creation & Management — Meta ad campaigns created, managed, and optimized for the Client's goals.
- Audience Targeting — Custom audiences built around the Client's market and service area.
- Ad Creative Development — Compelling ad visuals and copy that reflect the Client's brand.
- Lead Form Campaigns — Native Meta Lead Forms where applicable to reduce friction and maximize conversions.
- Conversion Tracking & Reporting — Performance monitoring and ongoing optimization to improve results.
Term & Cancellation: Month-to-month, renewing automatically until canceled. Either party may cancel with 7 days' written notice prior to the next billing date.
Google Ads Campaign Build One-Time
- Complete Campaign Structure — A conversion-ready Google Ads build, including full ad group structure.
- High-Intent Keyword Targeting — Keyword research and targeting built around the Client's services.
- Ad Copywriting — Ad copy optimized for lead generation.
- Negative Keyword Lists — Filtering to protect budget from irrelevant clicks.
- Conversion Tracking Setup — Where included at checkout, tracking configured via Google Tag Manager and Google Analytics 4.
Term & Cancellation: One-time service. Cannot be terminated once services have commenced; the Client remains responsible for the full service fee.
Google Ad Grant Account Repair One-Time
- Account Audit — Full review of the Google Ad Grant account to identify issues and policy violations.
- Repair & Restoration — Resolving policy violations and restructuring campaigns as needed.
- Compliance — Bringing the account into good standing with Google Ad Grant program requirements.
Term & Cancellation: One-time service. Cannot be terminated once services have commenced; the Client remains responsible for the full service fee.
Google Business Profile Management Monthly
- Profile Optimization — Accurate business information, categories, services, hours, and location details.
- Regular Posts & Updates — Consistent, engaging content to keep the profile active and informative.
- Visual Content — Curating and uploading photos and videos that showcase the organization.
- Review Management — Monitoring and supporting responses to build trust and local rankings.
Term & Cancellation: Month-to-month, renewing automatically until canceled. Either party may cancel with 7 days' written notice prior to the next billing date.
Marketing Coaching & Consultation Monthly
- Monthly Sessions — Coaching sessions covering the Client's active marketing efforts across channels.
- Performance Review — Reviewing results, identifying opportunities, and prioritizing next steps.
- Actionable Guidance — Clear recommendations the Client can implement to keep campaigns healthy and competitive.
Term & Cancellation: Month-to-month, renewing automatically until canceled. Either party may cancel with 7 days' written notice prior to the next billing date.
Acknowledgment
By completing payment for any service listed above through Square, you confirm that you have read and agree to these Terms of Service in their entirety, including the General Terms and the Service Scope applicable to your purchase. This action creates a binding agreement between you and The Businessman Brand LLC, effective as of the date of your payment.